jojoba joins us!
Jojoba extract, or jojoba oil, comes from the seeds of the jojoba shrub. Jojoba is the liquid that is produced from the seeds of the Simmondsia chinensis (jojoba) plant, and is actually a wax often turned into an oil. Curifly has kept the jojoba in its natural wax form in order to maintain its natural vitamins + effectiveness.
Jojoba serves us with many benefits:
- Jojoba has been shown to help condition hair + prevent breakage. With constant hair styling + usage of low-grade products, many of us struggle with protein loss in hair. Jojoba forms a protective shield around the hair and protects it against heat damage. This is because jojoba oil is not as penetrative as the other oils. It thus forms a protective layer around the hair shafts.
- Jojoba helps balance out protein loss, which further improves shine + texture.
- Jojoba has anti-bacterial properties. Jojoba l has a high amount of iodine, which fights bacterial growth. Thus helping with eczema, dry itchy scalp + dandruff.
- Jojoba helps make hair more manageable and reduce excess oil, thanks to its sebum-like features. Sebum is a waxy, oily substance on your skin. Overproduction or blocked sebum can cause irritation. So when you apply jojoba, your skin gets the message that it doesn’t need to produce more sebum.